The first week in August is Shark Week on the Discovery Channel. To advertise this they have put a huge inflatable shark sticking through their headquarters in Silver Spring, MD. There are Four parts to it, the head on one end of the building, fins on two of the sides, and a huge tail on the other end of the building. You can see it from all around and it really makes an impression. You can see the head is three stories tall. It is held in place by ropes hanging down from the top of the building and ropes going to heavy jersey barriers sitting on the ground.